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Entries from February 2009

Order Pizza Through Facebook

Date February 27, 2009

Just a quick note and linklove. I dig what Pizza Hut has been doing. They recently rebranded, focusing on an updated red hut. We all know what that symbol means. And they’re embracing social media in an awesome way. They are the largest restaurant fan page on Facebook, with 750,000 fans. And they are spending [...]

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Following Up on Gift Giving or: Why Justin Levy Will Make Me Gain 10 Pounds

Date February 26, 2009

I wanted to share a funny story with a moral! I’ve never been one to follow up after I send a client a gift. It seems too much like I’m looking for appreciation and thanks. And that’s not why I send gifts. But I’ve learned my lesson. This past Christmas, I sent out beautiful chocolates [...]

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The Infomercial is a Liar

Date February 25, 2009

So I was watching tv late one weekend when Jeff Paul’s Shortcuts to Millions came on. Like watching the proverbial train wreck, I couldn’t look away. Two buxom lasses interviewed “millionaires” at a pool party about how much they’ve made using Jeff’s shortcuts. I give them credit. They varied the amount to make it more…ahem, [...]

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Want to Go to SeaWorld? Win a Trip!!

Date February 24, 2009

(this post contains pay-per-click links. just wanted you to know) February 24, 2009 A few weeks ago, I told you SeaWorld was reaching out to mommybloggers. Now that they’re working with IZEA (a brand I am quickly becoming an evangelist for), they are continuing to use social media to reach their audience. I love what [...]

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When Is It Time to Rebrand?

Date February 23, 2009

Want to know a secret? I’m working on rebranding Egg Marketing. From the feedback of an impartial panel (read: husband and best friend), I have determined that my current logo is too basic and childish for the positioning I’m going for. Since I want to work with larger companies than I started out with as [...]

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Are You a Brand Evangelist?

Date February 20, 2009

[youtube]http://www.youtube.com/watch?v=adtXra15N88[/youtube] Here are the brands I talk about in this video: PRWeb Constant Contact Relax Wine DHC And some great articles about brand evangelism. Chris Brogan talks about The Tricky Path of Brand Relationships Dobney.com talks about brands and relationships Jason Whitman talks about how smart USA rallies fans around its brand So how about [...]

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Free Social Media Resources from Dell

Date February 20, 2009

You guys know I love you, right? That’s why when I find great marketing tools I want to share them with you! I just found on Facebook Dell’s Social Media for Small Businesses Guides. They’re short, sweet, and to the point. So if social media is still an enigma to you (c’mon, that means you’re [...]

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Marketing in a Recession

Date February 18, 2009

At M.planet a few weeks ago, I heard a lot about the recession. Hell, you hear about it everywhere you go. Here were several hundred marketers, desperate to learn how to get people to buy products at a time when people aren’t buying anything. What did I learn? Dennis Dunlap, CEO of the American Marketing [...]

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