I spend a lot of time reading other marketing blogs, so I thought I’d share some recent posts I’ve enjoyed. Drew McLellan: The Marketing Minute – Wow…Gutsy TV Spot! But Will It Sell? Chris Brogan – Say What You Want Shama Hyder: Click to Client – Why I Quit Auto-Following on Twitter John Jantsch: Duct [...]

Posted in Blogs No Comments »

I am thrilled to announce that in addition to reading The Marketing Eggspert Blog, you can now get one extra dose of Susan each week on Dell’s Small Business Blog. It’s chock full of great advice for you business owners, and I’ll be contributing weekly entrepreneur tips on Wednesdays. Check out my first post, 5 [...]

Posted in Announcements No Comments »

[youtube]http://www.youtube.com/watch?v=KEVf84_LdE8[/youtube] Here’s another video with email marketing tips. Other links: Email Marketing 101 Defining Your Target Market Constant Contact Flickr or Stock.Xchng for free photos for your emails. DIY Email Marketing Ebook: Enter ‘egg’ at checkout to save 20%

Posted in Email Marketing No Comments »

Just before Saint Patrick’s Day, I was pleasantly surprised to find a green package on my doorstep. It was from IZEA, the Orlando-based social media marketing firm (well, the other one. The really big one). I’ve attended events they put on, rubbed elbows with a few employees, and bugged the CEO Ted. Anything I could [...]

Posted in Customer Service and Loyalty No Comments »

As I was driving today, I imagined a comical scene. Egg Marketing billboards would dot Orlando’s I-4 corridor. We’d have marketing ads on bus benches. Ads in Yellow Pages. On plastic cups in restaurants. On baseball fields. This thought made me giggle. Clearly, those places aren’t ideal for an internet marketing firm. Not to say [...]

Posted in Marketing No Comments »

Sometimes I overlook really obvious topics to cover on this blog, such as target market. My apologies. If there’s ever a marketing term or concept you want to learn more about, please contact me and I’ll blog it. I want to talk about your target market. First off, do you know what I mean by [...]

Posted in Marketing No Comments »

A few minutes ago, I received an email asking me to promote a book. I get these a lot. I love books, so I read the email. It started out, “I know your work through Guy Kawasaki’s Alltop…” Put on the brakes. I do? I didn’t know I was on Alltop. I spend the next [...]

Posted in PR No Comments »

In thinking about social media and technology and how it has become ingrained in my life, I think back to past events and think how it could have helped. 1. I could have used Skype and Facebook chat to fawn over my long-distance high school boyfriend, rather than racking up hundreds in long-distance charges (yea, [...]

Posted in Social Media, Marketing & Networking No Comments »