June 30, 2010Today we celebrate yet another birthday for Egg Marketing & Public Relations. Every year, I’m amazed that we made it another year. Especially after the last few years with this economy. And I realize how lucky I am that my business is still operating. I am humbled by the fact that people call us every [...]
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June 24, 2010Last week at DellCAP, I sat in a session where Dell identified its customer segments for a particular set of products. Some of them included: Price Sensitives Sensible Traditionalists Creative Explorers Expressive Connectors Casual Connectors I had fun trying to figure out which one I fit in the best (I think I’m a few of [...]
Posted in Customer Service and Loyalty, Marketing No Comments »
June 18, 2010I just got out of a full day of fun at Dell’s headquarters for its Customer Advisory Panel. So much to say, and not enough time to write it all. Here’s a massive brain dump. Look for future posts next week. My takeaway: Dell heard us. They knew they had issues before they invited us [...]
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June 17, 2010As you know, I was invited by Dell to participate in their Customer Advisory Board in Round Rock last week. I love the fact that Dell invested the money to fly 30 people to its headquarters and hear what they had to say about the brand and its customer service. It’s an amazingly cool way [...]
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June 17, 2010I was surprised (although not much) to read that Vocus, who owns PRWeb and many other media companies, was buying Help a Reporter Out, a website that connects companies with reporters. I’ve been using HARO for several years as a great tool to find media leads for my clients. I’ve been interviewed and had my [...]
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June 16, 2010Having just wrote my post about attending Dell’s Customer Advisory Panel, customer service is still on my brain, so let me put together what I want to share with Dell. As I said in that post, I’m so happy they’re using social media to solve customers’ problems, but people who contact Dell on Twitter are [...]
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June 15, 2010My pal, Jyl, over at Mom It Forward, is putting on an amazing conference at the end of June. It’s called EVO: Evolution of Women in Social Media. I wish I could go, but it won’t fit in my schedule. If you can go, you should. Here’s more about it, and at the end of [...]
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June 15, 2010Out of the blue, I got an invite from Dell‘s social media team to participate in their Customer Advisory Panel event this week. Apparently they’re dividing 30 bloggers, social media gurus and influencers into two groups: one that has had problems with Dell and one that are evangelists. I fall into the second category, but [...]
Posted in Announcements, Customer Service and Loyalty 1 Comment »
