This is a guest post from Gregory Pleshaw, a writer for hire. Everyone says that websites need blogs, but having fresh content on your blog is about a lot more than just satisfying an SEO algorithm. Blogs can be a way for you to network the community you live and work in, and to talk [...]
Entries Categorized as 'Blogs'
How Blogging Can Expand Your Sphere of Influence – and Create New Opportunities for Business
April 10, 2012
How to Craft the Most Successful Guest Post
April 4, 2012
This is a guest post by Nadia Jones, who blogs at OnlineCollege.org. Guest posting makes up a critical part of the blogosphere. It’s web marketing at its best: guest posts connect bloggers with one another, and they’re an indispensible tool for new web writers who want to make a splash in the business. Heck, I’m [...]
SEO for Blogs: Get More Eyeballs on Your Posts
December 6, 2011
This is from my post on GrowthUniversity. If you’re going to take the time to write a blog post, I assume you’d like as many people to read it as possible. Am I right? Of course I am. Then taking just a few extra minutes per post can net you more traffic with minimal effort. [...]
Will I See You at BlogWorld?
October 31, 2011
Thursday I’m headed to LA (despite vehemently swearing against the agonizing commute from San Diego to LA) for BlogWorld. If you’re not familiar, BlogWorld & New Media Expo is the largest blogging conference in, possibly the world. I haven’t been since 2008 when Epson sponsored me and the other Sparkplugging bloggers to attend. Fortunately, we’re [...]
Win Tickets to BlogWorld
September 19, 2011
If your business is blogging and you haven’t attended a BlogWorld & New Media Expo, you’re missing out. (I was inspired by it years ago). The conference is huge, and chock full of amazing seminars led by talented bloggers and social media gurus. I guarantee you’ll walk away with a ton of knowledge you can [...]
Why I Heart Content
July 11, 2011
Now that I’ve shifted away from PR in my work and toward content production, I’m as happy as a pig in slop, as we Southerners say. I truly love writing articles and blog posts every day. And when I talk to business owners, content marketing is the first thing I recommend. Here’s why: It turns [...]
Using Creative Commons Photos
June 13, 2011
You’ve probably noticed, I used photos on all my blog posts. I like finding one that expresses the essence of what I’m writing. Sometimes it’s more abstract than direct, so I hope I get my point across. Photos on your website or blog can: Make it more visually appealing Draw more readers in Make your [...]
From Small Biz Trends: GroupHigh: An Easy Way to Research Bloggers
April 5, 2011
Blogger outreach is something my marketing firm is passionate about. After all, bloggers are the voice for many brands (for better or worse) these days. With a positive brand review, your brand can receive a nice boost in Web traffic and sales. Until now, my company has been manually visiting blogs and logging contact info [...]

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