Archive for the ‘Book & Product Review’ Category

How to Make Your Idea a Success

This is from my post on CorpNet. Don’t (yet) consider yourself an entrepreneur? If you’ve got a great idea that’s been rattling around in your head, making it a reality could turn you into one. In From Idea to Success by Gregg Fairbrothers and Tessa Winter, the authors take you from a concept scribbled on a napkin [...]

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Nominate Your Favorite Small Business Book

It’s time once again for the Small Business Book Awards! Every year, Small Business Trends invites the public, authors, and PR firms to submit books published in the last year for the awards. After that, voting begins (March 4 this year). If you’re an author, nominate your own business book. If you’re like me and you read a lot of business books, nominate the ones that have helped you the most.

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The Growth Cycle of a Small Business

When I started Egg, it felt like I’d be in the startup stage forever. It took months — if not years — to figure out my core offering, who I wanted to work with, and how to manage the day-to-day. But then it got easier, and I started coasting. I’d say now I’m looking for [...]

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Eight Rules of Social Media Customer Service You Can’t Afford to Ignore

We’re seeing more and more companies using tools like Twitter and Facebook to reach customers and address service issues. I personally am loving this, and have been helped by numerous companies this way (sure beats calling an 800 number).

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