Happy Earth Day! What will you do to commit to being a more green business in the future? Here’s my list. Continue to print less. I like Google Docs for sharing and strive to not print unless I have to. Use both sides of the paper. Sometimes I’m lazy and don’t but I will do [...]

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Green marketing refers to any of the marketing tasks you do for eco friendly or organic products. This can include: Touting the green benefits on packaging Including a green message in advertising Writing informative articles on the company blog or article sites Participating in conferences and eco fairs Obstacles Despite some regulation by the FDA [...]

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This is one of the posts based on the Small Business Trends list I’ll be blogging about this year. PS Don’t forget to enter to win Allison Maslan’s book, Blast Off! For this post, I’m supposed to compare my industry to my favorite show. Hands down, that’s Ugly Betty. If you haven’t seen it, it’s [...]

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