I was sent this infographic from SEO.com and thought it was worth sharing:
Entries Categorized as 'Marketing'
The Current State of Small Business Marketing
January 24, 2012
What’s Your Marketing Plan for 2012?
January 5, 2012
This is from my post on Lead411. If it’s been a while since you worked on your marketing plan, what better time to update it than before the fresh start of a new year? Because technology, tools and pricing for marketing services change, it’s important to keep your marketing strategy updated continually. Before you start [...]
5 Ways to Get to “Yes”
October 27, 2011
This is from my post on FutureSimple. You think you’re doing everything right. You manage your sales pipeline with a CRM and sales funnel app like PipeJump, you’re great at prospecting, you follow up with leads, and you give a great sales pitch. But when it comes to getting a “yes” and closing the deal, [...]
5 Ways to Qualify Your Leads
October 4, 2011
This is from Future Simple. All sales leads are not created equal. In sales, we can spin our wheels working on the wrong leads, wasting valuable time barking up the wrong tree. Here’s how to save time by narrowing in on your target customer. 1. Ask the Right Questions It takes time to really understand [...]
Do You Speak-a My Language?
September 13, 2011
I just answered a LinkedIn Answer that me thinking. Here’s the question: And here’s what I answered: So my question to you is: do you communicate with your customers the way they want to communicate? Here’s a way to tell if you’re not: You’re on Twitter, but no one’s Tweeting back. Your emails are getting [...]
The Big Deal About Coupons
September 2, 2011
I don’t buy anything without coupons. Well, if I do, I feel cheated and like I paid too much. From half off meals I get on Daily Deal sites to attraction discounts from the Entertainment book, I – and a lot of other people – never have to pay retail. But what does that mean [...]
Why It Never Pays to be Cheap about Copywriting
August 31, 2011
I’m frustrated. I’m browsing Elance and Guru looking for copywriting jobs to bid on for Egg. And it seems like everyone wants to pay $4 for a 1000 word article. Why is that? Why do businesses devalue their reputation so much they’d pay less than minimum wage for the copy that is supposed to draw [...]

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