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	<title>The Marketing Eggspert Blog &#187; Marketing</title>
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	<description>Marketing Made Easy.</description>
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		<title>The Current State of Small Business Marketing</title>
		<link>http://www.marketingeggspert.com/the-current-state-of-small-business-marketing</link>
		<comments>http://www.marketingeggspert.com/the-current-state-of-small-business-marketing#comments</comments>
		<pubDate>Tue, 24 Jan 2012 16:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://www.marketingeggspert.com/?p=2338</guid>
		<description><![CDATA[I was sent this infographic from SEO.com and thought it was worth sharing:]]></description>
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		<title>What&#8217;s Your Marketing Plan for 2012?</title>
		<link>http://www.marketingeggspert.com/whats-your-marketing-plan-for-2012</link>
		<comments>http://www.marketingeggspert.com/whats-your-marketing-plan-for-2012#comments</comments>
		<pubDate>Thu, 05 Jan 2012 16:06:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing plan]]></category>

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		<description><![CDATA[This is from my post on Lead411. If it’s been a while since you worked on your marketing plan, what better time to update it than before the fresh start of a new year? Because technology, tools and pricing for marketing services change, it’s important to keep your marketing strategy updated continually. Before you start [...]]]></description>
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		<title>5 Ways to Get to &#8220;Yes&#8221;</title>
		<link>http://www.marketingeggspert.com/5-ways-to-get-to-yes</link>
		<comments>http://www.marketingeggspert.com/5-ways-to-get-to-yes#comments</comments>
		<pubDate>Thu, 27 Oct 2011 15:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[closing]]></category>
		<category><![CDATA[Sales]]></category>

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		<description><![CDATA[This is from my post on FutureSimple. You think you’re doing everything right. You manage your sales pipeline with a CRM and sales funnel app like PipeJump, you’re great at prospecting, you follow up with leads, and you give a great sales pitch. But when it comes to getting a “yes” and closing the deal, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>5 Ways to Qualify Your Leads</title>
		<link>http://www.marketingeggspert.com/5-ways-to-qualify-your-leads</link>
		<comments>http://www.marketingeggspert.com/5-ways-to-qualify-your-leads#comments</comments>
		<pubDate>Tue, 04 Oct 2011 15:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[Sales]]></category>

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		<description><![CDATA[This is from Future Simple. All sales leads are not created equal. In sales, we can spin our wheels working on the wrong leads, wasting valuable time barking up the wrong tree. Here’s how to save time by narrowing in on your target customer. 1. Ask the Right Questions It takes time to really understand [...]]]></description>
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		<title>Do You Speak-a My Language?</title>
		<link>http://www.marketingeggspert.com/do-you-speak-a-my-language</link>
		<comments>http://www.marketingeggspert.com/do-you-speak-a-my-language#comments</comments>
		<pubDate>Tue, 13 Sep 2011 14:35:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Customer Service and Loyalty]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Customer]]></category>

		<guid isPermaLink="false">http://www.marketingeggspert.com/do-you-speak-a-my-language</guid>
		<description><![CDATA[I just answered a LinkedIn Answer that me thinking. Here’s the question: And here’s what I answered: So my question to you is: do you communicate with your customers the way they want to communicate? Here’s a way to tell if you’re not: You’re on Twitter, but no one’s Tweeting back. Your emails are getting [...]]]></description>
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		<title>The Big Deal About Coupons</title>
		<link>http://www.marketingeggspert.com/the-big-deal-about-coupons</link>
		<comments>http://www.marketingeggspert.com/the-big-deal-about-coupons#comments</comments>
		<pubDate>Fri, 02 Sep 2011 15:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Customer Service and Loyalty]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[coupons]]></category>
		<category><![CDATA[daily deal]]></category>
		<category><![CDATA[groupon]]></category>

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		<description><![CDATA[I don’t buy anything without coupons. Well, if I do, I feel cheated and like I paid too much. From half off meals I get on Daily Deal sites to attraction discounts from the Entertainment book, I – and a lot of other people – never have to pay retail. But what does that mean [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why It Never Pays to be Cheap about Copywriting</title>
		<link>http://www.marketingeggspert.com/why-it-never-pays-to-be-cheap-about-copywriting</link>
		<comments>http://www.marketingeggspert.com/why-it-never-pays-to-be-cheap-about-copywriting#comments</comments>
		<pubDate>Wed, 31 Aug 2011 15:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[cheap copywriting]]></category>

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		<description><![CDATA[I’m frustrated. I’m browsing Elance and Guru looking for copywriting jobs to bid on for Egg. And it seems like everyone wants to pay $4 for a 1000 word article. Why is that? Why do businesses devalue their reputation so much they’d pay less than minimum wage for the copy that is supposed to draw [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why Businesses Exhibit at BlogHer (and Maybe You Should Too)</title>
		<link>http://www.marketingeggspert.com/why-businesses-exhibit-at-blogher-and-maybe-you-should-too</link>
		<comments>http://www.marketingeggspert.com/why-businesses-exhibit-at-blogher-and-maybe-you-should-too#comments</comments>
		<pubDate>Wed, 10 Aug 2011 15:00:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Book & Product Review]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[blogher 11]]></category>
		<category><![CDATA[schwag]]></category>

		<guid isPermaLink="false">http://www.marketingeggspert.com/why-businesses-exhibit-at-blogher-and-maybe-you-should-too</guid>
		<description><![CDATA[I’m just back from BlogHer 2011, here in my city of San Diego. Had a great time with some really smart female bloggers. But the draw for many of us was the schwag. If you’re not familiar with the technical term schwag, it refers to all manner of freebies that exhibitors give attendees at a [...]]]></description>
		<wfw:commentRss>http://www.marketingeggspert.com/why-businesses-exhibit-at-blogher-and-maybe-you-should-too/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>From GrowthUniversity: Melting the Cold Call</title>
		<link>http://www.marketingeggspert.com/from-growthuniversity-melting-the-cold-call</link>
		<comments>http://www.marketingeggspert.com/from-growthuniversity-melting-the-cold-call#comments</comments>
		<pubDate>Fri, 15 Jul 2011 15:08:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Customer Service and Loyalty]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[cold call]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.marketingeggspert.com/from-growthuniversity-melting-the-cold-call</guid>
		<description><![CDATA[This is from my post on GrowthUniversity. If you’re like me, the phrase “cold call” sends chills down your spine. There’s nothing scarier than the thought of having to call a complete stranger to try to sell my wares. But there are ways that you can be better at this skill. Read on. 1. Acknowledge [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>More Freebies from Hubspot</title>
		<link>http://www.marketingeggspert.com/more-freebies-from-hubspot</link>
		<comments>http://www.marketingeggspert.com/more-freebies-from-hubspot#comments</comments>
		<pubDate>Fri, 08 Jul 2011 19:00:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[hubspot]]></category>
		<category><![CDATA[online marketing]]></category>

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		<description><![CDATA[Hubspot just keeps coming out with great whitepapers and reports! I love it. The one I just digested was “11 Examples of Online Marketing Success.” It’s got some great case studies that illustrate effective use of things like: Contests Giveaways Blogging Social media It’s another great freebie from Hubspot. Make sure to get on their [...]]]></description>
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