Everyone who reads me knows I love PRWeb. I’ve tried a lot of press release distribution services, and they have the best functionality, price and results out of the ones I’ve looked at. I told you a while back they were offering  a free newsroom for a limited time if you have a PRWeb account. [...]

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If you read my blog, you know I’m a big PRWeb fan.  I’m also a big Twitter fan. +             = So I was excited to see that PRWeb will now be sending out press release updates on Twitter! It’s the perfect and logical next step for the company to do, given where social media is [...]

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Jim Kukral, of Your Pitch Sucks and Biz Web Coach, will be interviewing me on my tips for writing great press releases. You know how much I love press releases, so I’m egg-cited to share what I know with you!

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You may not be into the technology behind search engines, but Google and pals have some very sophisticated algorithms that help them see patterns in what people are searching for. Think about it. You probably think in keywords. If you’re looking for someone to fix your sink, what do you type in? Probably “Plumber Orlando” (or whatever city you’re in.)

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My readers seem to like my press release posts, so I wanted to share some of my past posts on how to write press releases. If there are other aspects of online press releases you want to know about, please leave a comment and I’ll cover it!

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Say you have a press release and you have two options. You can send it to the Oprah show and pray every day that they choose you to be on the show OR you can distribute your search engine optimized press release using a distribution service, knowing it will definitely reach a wide variety of channels online, including Yahoo!, Google, RSS feeds, blogs, journalists and others who may want to interview you further or write about your release on their websites.

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If you know anything about press release distribution services, you know not all are created equal. I used to use Marketwire for Egg’s clients, but found them too costly. Plus they base their distribution on geography, which is pretty much irrelevant in today’s era of online PR. I mean, really. The New York Times will [...]

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I am proud to say that I am part of the upcoming SparkplugU, which offers training for work at home workers. There are some amazing classes being offered, including: Write Press Releases to Grow Your Business ($19.95 for a single 1.5 hour session) Mine! Podcasting Bootcamp – Strategy Through Implementation ($39.95 for 4 sessions) This [...]

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