My New Year’s Resolutions for Egg in 2013

You few die-hard Marketing Eggspert readers know that every year, I set resolutions for the coming year. It’s a great way to assess what we’ve done in the past year and determine where I want to go in the coming one. Here are the resolutions I had for 2012 and results.

Happy New Year! Colorful Bubbly for You!

1. Be able to take off 1-2 months off a year for travel.

Check. I went to Ireland with my mom for a few weeks and took additional weeks off with minimal guilt all year long. I’m a bit tired of traveling, so sometimes taking off just looks like staying home.

2. Increase revenues by 30%.

I’m so proud of this one. Revenues actually increased by 60%! It was a great year, which sets the stage for 2013 to be an amazing year.

3. Afford my freelancers the opportunity to quit working full time.

Check. Another one I’m proud of. When Leah Singer started freelancing with me a little over a year ago, she hoped to be able to quit her full-time job. She did, just a few months later. I can’t take all the credit, but I’m happy to say I’ve kept her busy.

4. Find 4 more small business blogging clients.

I’ve found 4 more several times  over. Businesses get that blogging is important these days.

5. (Really) stop working at 3 pm each day.

Meh. Some days. But I don’t mind working longer when it’s enjoyable.

6. Get paid to speak at 1-3 nationwide conferences.

I shifted away from this and decided I didn’t want to focus on speaking at the time. I did, however, start teaching marketing at a private university, so that’s kind of the same thing, right?

7. Ghostwrite 2 business books.

I have to say, I didn’t put enough effort into this, but really, was too busy to. (See #2)

8. Get another infographics writing client.

We had a large infographics client at the start of the year, but they pulled the work internally. It was a good experience, but not one I’d be excited to repeat.

9. Hire a full-time employee.

Ah, I dream on each year…

10. Be recognized as a small business expert. 

I’d say so. The bulk of new clients came as a result of me blogging for other small business channels.

My Resolutions for 2013

1. Delegate more and take on more of a strategy/project manager role.

2. Bring on more writers because we’ll be so busy we need them.

3. Read more business books.

4. Grow revenues 50%.

5. Write another ebook. Maybe the yoga/business idea.

6. Increase book sales online by 30%.

7. Take off Friday at least once a month.

8. Raise my prices.

9. Add 10 new clients.

10. Have case studies to show our track record.

 

Happy new year!

Photo:  Evan Leeson via Compfight

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